The Postgraduate Diploma in Marketing Management is offered at level 8 of the NQF (HEQSF aligned) and consists of 120 credits. This Diploma is aimed at people in, or moving towards a senior marketing position, who already hold a recognised undergraduate qualification and want to enhance their marketing skills and knowledge.
The programme is divided up as follows:
- Submission of assignments in each module except Advanced Marketing Practicum and Project 4. (Refer to the Calendar of Events).
- An open book examination in each module, except Advanced Marketing Practicum and Project 4. (Refer to the Calendar of Events).
- Completion of a marketing practicum and project. No assignment or examination is required. There will be a practical assessment.
- All modules on the programme are compulsory.
The Postgraduate Diploma in Marketing Management can be completed within a minimum of one year but must be completed within four years.